Title

Corporate Voice, Tone-of-Voice and Controlled Language Techniques

Author(s)

Lina Henriksen, Bart Jongejan, Bente Maegaard

Center for Sprogteknologi, Copenhagen University

Session

O38-EW

Abstract

Corporate documentation and publications should signal the company’s key personality values. In this paper we show that the concept of Controlled Language may be extended to also cover Tone-of-Voice, and we see similarities and differences between Readability and Tone-of-Voice.

Keyword(s)

Controlled language, tone-of-voice

Language(s) English
Full Paper

530.pdf